Chevrolet is reviving a nameplate familiar to midsize SUV buyers around the world: TrailBlazer. Before you get too excited, know that General Motors has not indicated it has any plans to bring the new TrailBlazer, which is based on the next-generation Colorado pickup, to Chevy’s U.S. showrooms.
In its brief announcement, Chevrolet noted that the 2013 TrailBlazer midsize SUV will reappear in global markets starting with Thailand in the beginning of 2012. Choosing Thailand as an initial market isn’t an accident: Chevrolet did research and development for the highly anticipated Colorado midsize truck there, as well. The TrailBlazer is based on that new midsize pickup. If Chevy had a good reason, it probably wouldn’t be too difficult to also build a few TrailBlazers for U.S. buyers, but it’s a long shot at best.
The new Colorado will offer four-wheel drive along with 2.5-liter and 2.8-liter turbodiesel engines. From the one 2013 TrailBlazer teaser image, we can see that the new SUV will have boldly flared wheel arches plus chrome-lined taillights that are reminiscent of Buicks like the Verano and Enclave.
Given Chevy’s U.S. SUV lineup at present, which is anchored by the popular Traverse and Equinox, we don’t think a TrailBlazer revival makes much sense here.
That said, what do you think: Does Chevrolet have room to introduce another midsize SUV like the Colorado-based 2013 TrailBlazer to the U.S.?