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HUMMER buyers want Gas-guzzling, Macho Vehicles

Written by: on October 1 2009 5:02 AM

 

Hummer Front Badge Background

The high emissions and fuel consumption of Hummers is a main reason why people buy them, according to research from the US.
The Journal of Consumer Research asked a small selection of 20 Hummer owners why they purchased the large SUV and it was found most buyers were attracted to the macho US image the car portrays.

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Categories: HUMMER, Opinion, SUV  
 

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