Hi, I’m Jason, and I like cars. I even like to write about cars. I like cars so much, that I convinced someone to pay me to talk about cars. On this electric notepad. For you to read. It’s a pretty sweet deal, and I’ve driven and seen some amazing cars. Like in November, when I got to hang out with Lexus at the Ritz-Carlton in a glitzy beach town in Southern California. They asked me to drive their newest sport sedan–the GS–on a local mountain road and on a racetrack. Other Automotive.com staffers have, in the last few months, driven Land Rover’s in Vancouver, Mercedes-Benz’s in Maine, Hyundai’s in Oregon and Nevada and South Korea. We even get to look at the exotic cars often sitting in our sister publication’s (Motor Trend—they’re a pretty big deal) garage.
This doesn’t have much to do with tire pressure gauges. It’s more about the art of automotive journalism, and that is to say that it isn’t always art. Like when the editor assigns a news story about cold weather tips, safety recalls, a Google-magnet “Top 10” list, or a comparison test between tire pressure gauges. Like in any respectable field of journalism, there are slow news days, but the news must go on. Someone has got to cover the feline fashion show, and that tire pressure gauge comparison is not going to write itself.
This is serious journalism, folks, and I mean that. Automotive journalism is not all fun and games. It’s only glamorous once every other month, at best. But it’s the hope that that first drive in an exotic location is right around the corner that makes it all worthwhile. And the free food is pretty special, too. This is why we, the editors at Automotive.com, can appreciate the legwork that goes into a story like the tire pressure gauge comparison test. Because, silliness aside, I like cars, and cars need tires, and tires need air—and how are you going to measure the air inside your tires without a tire pressure gauge?
Serious journalism, folks, by the same people who recommended you not buy a new Honda Civic. And now we have a newer new Honda Civic coming. This spells doom for you, makers of the not-recommended tire pressure gauges.
Source: Consumer Reports