Ford has appointed Amko Leenarts as its new director of global interiors design strategy, according to a report in Car Design News. Leenarts has a well-honed reputation built during a 12-year stint at Peugeot-Citroen. During his tenure at Peugeot, he had set up a design studio, and had overseen the interior designs of several concept and production cars.
His new role with Ford will include the future interior design strategy for Ford and Lincoln worldwide. “Working for Ford is a dream come true. It’s an honor to become part of such a process and collaborating with a world player with such strong history and a proven record of innovation culture,” said Leenarts. The Dutchman holds an undergraduate degree in Interior Architecture from the Academy of Arts in Gronigen, Netherlands, and a Masters of Fine Arts in Transportation Design from the Royal College of Art in London, UK.
Cars such as the Ford Evos Concept displayed at the Frankfurt Auto Show last year reflect a different aesthetic than previous generations. Leenarts was noted designing expressive interiors while at Peugeot, something that likely caught the eye of Ford. He’ll begin his new role June 1, reporting directly to J Mays, vice president of global design at Ford.
Source: Car Design News