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Automotive Dashboard, Tuesday October 9, 2012

 

Lexus-ES-Interactive-Ad

There are interesting things happening in the automotive landscape these days, but not every news and press release is particularly worthy of separate, detailed attention. That’s why, for today, we’re offering up a smorgasbord of cultural and scientific tidbits that are interesting, and perhaps laughable, if not at least entertaining or tweetable.

  • Downright silly, or just plain strange? Toyota has signed on its family of Hybrid cars to appear on the Home Shopping Network. The list includes models from the Prius, Camry, Highlander, and Avalon branches, and for the next 90 days, shoppers will be eligible to receive a $1000 gas card with qualifying purchase.
  • Dubstep + Lexus = love for the new ES? If you own an iPad and just happened to also have a paper subscription to Sports Illustrated, you may have inadvertently noticed that, if you placed your iPad underneath the print ad, and pressed play, the Lexus ES will become an animated lightshow. Glow Pops and Ring Pops sold separately.

  • It may still be a thermostat-corrected 75 degrees in Los Angeles, but for much of the country—and Canada—Fall and Winter weather is quickly approaching. Therefore, Cooper Tire would like to suggest the obvious for those who obviously overlook the obvious when it comes to stopping: 1) It takes longer to stop in the snow, 2) All-wheel drive vehicles offer no braking advantage over two-wheel drive vehicle, 3) Reduce winter-weather speed, 4) Inspect tread and wear patterns on your tires, 5) Check tire pressures regularly, as each 10-degree drop in temperature results in 1 psi drop in tire pressure, and 6) If purchasing winter tires, replace all four tires for best traction.
  • According to the Detroit News, GM is vowing to remake Cadillac. Again. This coming after the high praise bestowed upon its brand new ATS sedan, and hype for its upcoming and also brand new XTS sedan. Cadillac boss Robert Ferguson told the Detroit News that he wants a flagship car that “everyone looks at and says, ‘Wow, Cadillac is smoking.’”
  • Vintage campers are all the rage, says Dub Box USA, makers of stylish and customizable campers that resemble the VW camper. Dub Boxes are lightweight and can be towed by many vehicles (sounds like a challenge), and the Oregon company will even soon offer Do-It-Yourself kits.

Sources: HSN, The Detroit News, Cooper Tire, Lexus

Categories: Cadillac, Lexus, Miscellaneous, Toyota  
 


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