Automotive.com Blog at the 2008 Los Angeles Auto Show Blog Post at Automotive.com
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Automotive.com Blog at the 2008 Los Angeles Auto Show

Posted November 19 2008 12:07 PM by Joel Arellano 
Filed under: Auto Shows, Nissan

We're here in one piece.



Typical SoCal traffic snared all of us but not enough to miss any event (though one photographer missed breakfast).

Keynote speaker is Carlos Ghosn, president & CEO of Renault-Nissan. After covering the difficulties sweeping the automotive industry -- heck, the global economy in general -- he launched into Nissan's GT12 project. Aiming to bring zero emission vehicles to the masses by 2012, Ghosn covered Nissan's various projects: its own battery company; working with governments and private companies to build recharge infrastructures (e.g., state of Oregon); all the while maintaining Nissan's committment to attractive, high-performing vehicles.

Onward.

First major press conference was, interestingly, by Nissan. Shiro Nakamura, the automaker's senior vice president of design, introduced the all-new Nissan Cube. Scheduled to go on sale in Spring 2009, the Scion competitor drew strong reaction from the press. My thoughts to follow.

A feeling approach awe and lust rippled through the crowd when Al Castignetti, vice president of sales, drove out the all-new 2009 Nissan 370z. The sports coupe, which goes on sale in January 2009, caused pleased surprise when its price -- $29,930, was announced.

The Nissan Versa rounded out the presentation.



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