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Buying Cars, Watches, Doggie Seats At Your Local Dealership
Posted August 15 2007 02:50 AM by staff
Filed under: Miscellaneous, Mazda
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Some auto industry execs are complaining that dealerships can do a much better job marketing, selling their brands accessories and performance parts.
Ed Huzyak, regional after-sales manager for BMW of North America, encourages dealerships to display BMW wheels to watches throughout the dealership and on the dealership's website.
Normally, such products, such as electronics to dog safety harness, are sold by aftermarket retailers.
Our take? We're sure that there are an awful lot of aftermarket retail store owners who like the status quo and hope that car dealerships do not take up the advice.
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