2007 GMC Acadia: Now Offering Free Valet Parking

Posted March 12 2007 05:06 AM by Joel Arellano
Filed under: Crossovers, GMC , SUVs, SUV

"We Are Professional Grade" GMC wants to pull up to a new segment, the upscale family, with the all-new GMC Acadia.

To do so, GMC has teamed up with AdverTickets, GM Planworks, and Starcom Worldwide to offer free parking in select sites across the U.S.: Los Angeles, San Francisco, San Diego, and Sacramento in California; and Miami, Tampa, and Orlando, Florida. There, approximately 100,000 surprised drivers will receive a free valet parking ticket as part of GMC’s promotion of the Acadia SUV. (The ticket also doubles as an ad for the Acadia.)

The marketing special runs from March 1st through the 30th. GMC is also buttressing its advertisement with flyers and other forms of non-traditional advertising (i.e., 'boom ads'). Our take? Not an unususal marketing campaign. Our concern is if GMC is sullying its professional, blue-collar image with the Acadia crossover as enthusiasts say about the new--and soft--Jeep Compass crossover and Jeep’s rough-and-tumble image.

Additional articles:
2007 GMC Acadia
2007 GMC Acadia Starting Price Under $30,000

Via Advertising Age

COMMUNITY COMMENTS

coopersmithpr (March 12 2007 02:47 PM)

As a point of clarification, the free valet promotion runs for two full months, from March 1st - April 31st.

Joel Arellano (March 12 2007 02:56 PM)

thanks for the update, coopersmithpr.

defatdls (September 5 2007 04:50 PM)

8 months, 10,500 miles of experience with an Acadia SLT, 2WD, has taught me the following: the 6 cylinder engine is underpowered for the mountains if one uses the "D" setting, but in "L" (various ranges) one can do OK on steep mountain roads, going up, AND coming down. Backing up is not easy due to limited visibility to the rear. My wife, a small person, finds getting into the vehicle, especially the middle seat, difficult without a running board of some sort. The sun reflects disturbiungly off the bright work on the dash in mid-day. A handle over the passenger-side front door would make things easier in getting in. The head rests are not adjustable and are not comfortable for people of a certain height. I'd be glad to share all this with GMC, but they have no email customer feedback line. (Maybe they should) All that said, the Acadia is a pretty good car to drive on the highway, and gas economy is better than in my 1999 Yukon.

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2007 GMC Acadia: Now Offering Free Valet Parking

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