The Nissan Leaf has done what other electric cars couldn’t: Sell in massive volumes. But even so, it’s still off the pace Nissan wants to set with its first all-electric car. So Nissan is starting to pile on the discounts, and its dealership network is following suit.
To spur deliveries, Nissan initially began offering lease discounts of $289 per month for the base 2012 Nissan Leaf SV and $319 per month for the uplevel Leaf SL. Some dealerships are taking it further, though.
North Bay Nissan in Petaluma, California, and Fontana Nissan outside of the Los Angeles metro area have begun offering $5,000 off for the Nissan Leaf SL. Campbell Nelson Nissan in Seattle, Washington, has begun rolling Level 2 charging stations into its Leaf leases, $369 per month for 39 months. Without the charging station, the car is $345 a month. Ordinarily, the Level 2 station, which runs on 240 volts and is usually installed in a home garage, costs $2,000 through Nissan or roughly $1,000 from a third-party company without installation. A Level 2 charger can fill a Leaf’s battery to 100 percent in six hours; a Level 1 takes three times as long.
A 2012 Nissan Leaf SV costs $36,050, including $850 for destination and handling, while a Leaf SL tops out at $38,100. However, with federal tax rebates, all-electric cars like the 2012 Nissan Leaf are available with a $7,500 tax credit. California offers an additional $2,500 tax credit. With the all incentives, a Nissan Leaf could end up in the low $20,000 range, making it much more appealing to shoppers.
Through June this year, the automaker has sold 3,148 Leafs, with sales slowing through the year, and it has sold more than 12,000 in the U.S. in total. Nissan has stated publicly that it wants to have 20,000 Leafs on the road in the U.S. by the end of 2012, which is likely putting quite a bit of pressure on its dealership network.
The result, however, is making the decision to go green and pull the trigger on that Leaf you might be looking for all the more easier.
Source: Green Car Reports